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Lessons

Discover the new Cemantica Journey Value Management Platform (JVMP)

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17/09/2026

(Start) 17:00

17:30 (End)

(Timezone) CET
30 minutes
Free
Online

Overview

Get introduced to the Cemantica Journey Value Management Platform (JVMP), the first platform to integrate Journey Design, Insights, Orchestration and Value Measurement.

In this session, you'll learn the value of this unique platform, participate in a Q&A and gain a clear understanding of how JVMP can make a difference in your operating model.  

Speakers

Who's it for?

This Lesson is ideal for you if:

  • You hold a CX, Marketing, or Research & Analytics role within your organization
  • You want to automatically optimize customer journeys using journey-contextual insights coming from multiple internal and external data
  • You need a real-time personalization engine that delivers the right message to the right customer at the optimal moment across all channels
  • You want an intelligent layer of AI agents that execute direct communications to customers based on real-time journey context
  • You need a comprehensive ROI tracking system that measures return on experience (ROX) and quantifies the cost of customer friction
  • You want to break down silos and synchronize CX with marketing, data analytics and research activities
  • You want access to a conversational, agentic AI (Alex AI Pro) to ask questions about your journeys, produce reports, get recommendations and save your team's time 

What will you learn?

Cemantica JVMP consists of integrated "Boosters" to extend the Cemantica Journey Management Platform and transform customer experience.

Around your Cemantica Journey Design platform, learn: 

  • How to unify journey data with the Cemantica Journey Insights Hub booster and AI-driven insights  
  • How to orchestrate real-time personalized engagement with the Cemantica Orchestration booster
  • How to deliver automatic customer campaigns / surveys with the Cemantica Engagement booster
  • How to optimize journeys with Alex AI Pro  
  • How to measure value delivered by every journey, projects, programs with the Value Measurement booster

Cemantica JVMP represents a leap forward in how organizations approach customer journey management - more than a tool, it's your new operating system for customer-centric growth.