During your journey mapping process, you will uncover pain points and gains across customer journey stages and interactions, allowing you to understand what to fix and what to do more of, known as Opportunities. In Cemantica it's easy to highlight these in a dedicated Insights lane, you can even customize and color-code lanes to help visualize better.
From the actionable insights gained from your journey maps, you can identify Opportunities and ideate Solutions, prioritize them and coordinate actions and tasks with different stakeholders.
Artificial Intelligence features support the execution of your CX program with Alex, your AI assistant automatically identifying friction points and trends of key drivers that lead to positive and negative sentiment, suggesting Solutions and customer Opportunities to build into your project plan´s Prioritization Matrix.