Cemantica JVMP launch event

Customer experience has always been at the heart of Eytan’s career and his passions; from his proven track record in international technology implementation projects through to his work as a business consultant supporting clients in their digital transformation journey, aligning business goals with the customer experience.

As a certified CCXP professional, Eytan created Cemantica to help organizations from different sectors understand and transform their customer journeys through best practices and innovative technologies.

A true evangelist and thought leader, Eytan speaks and writes regularly within CX industry media with authority and passion, is a trusted and respected judge at global CX awards, plus mentors fellow CX professionals and start-ups to spread the power of customer experience.

Mark is a respected business leader with 25 years in Customer Experience Management, Customer Journeys, AI and Analytics.  He is an expert in customer-centric business building: product vision and alignment to market opportunity, executive leadership and team building, maximizing value from data and technology, go-to-market strategy and execution. Mark is a regular speaker at industry conferences, podcasts and events, and writer on Forbes Tech Council, CMSWire and other industry publications. 

As a marketing strategist, with more than 20 years’ experience in highly innovative marketing environments, Esther is convinced that a customer focus and digital transformation are the key drivers to support successful and long-lasting change within an organization.

Throughout Esther’s international career, her passion is to drive companies to innovation and success through pinpoint positioning, brand awareness and efficient marketing programs. Esther believes in the power of Customer Experience to shape marketing & sales strategy and operations to make a difference in competitive markets.