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CX Platform / VoC Integration

Connect VoC data into customer journeys for real-time insight

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Integrate Voice of Customer (VoC) data into your journey maps

Once you have mapped your customer journeys in the Cemantica platform, you can choose to go one level deeper by seamlessly integrating VoC data into your journey maps in real time. More than 70 connectors available including Qualtrics.

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Powerful integration of all customer interactions

Whether it is NPS feedback, satisfaction surveys, case studies, customer interaction data stored in your CRM etc., your customer voice starts to enrich your analysis and decisions based on this continuous data feed.

What is the voice of the customer?

The customer voice (often called VoC) is a key ingredient of understanding and improving your customer experience; because it focuses on customer needs, wants, expectations and preferences. By purposefully inviting, collecting and integrating VoC into your CX approach in a structured way, your organization keeps up with changing customer demands.

How VoC data improves customer experience

How does Cemantica integrate VoC data?

How does Cemantica integrate VoC data?

All VoC datasets can be integrated using Excel, CSV, Web services through our API or use our 70+ connectors, including Qualtrics, Survey Monkey etc.

Deep analysis of your customer satisfaction

Deep analysis of your customer satisfaction

View and compare your personas with real customer feedback and satisfaction at every touchpoint, stage and across all journeys.

Your data fully connected

Your data fully connected

All captured VoC data is integrated into the Customer Journey mapping tool and analyzed in real time. Easily manage your CX program with ongoing updates.

Turning “static data” into actionable insights

Turning “static data” into actionable insights

Adjust the way you create personas in the future, adjust CX priorities, pinpoint and resolve friction areas more quickly along your journey from customer insights.