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CX Platform / CX ROI & Analytics

Measure and share the financial impact of your CX program

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How do you measure the ROI of CX initiatives?

The ROI module in the Cemantica Journey Management Platform helps you measure the bottom-line impact of your CX program. With simple dashboards, you see revenue generated by different CX initiatives and instantly share to your management team.

Customer experience analytics & ROI

Customer Experience programs are a lever for business transformation to meet customer needs while supporting business goals. Your CX program must bring expected business benefits and you must be able to measure it.

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The financial importance of customer experience analytics

To prove value of a customer experience program is key. The ability to track and quantify the financial contribution of each CX project, and ensure it is in line with your company’s objectives.

ROI-driven customer experience

By linking each CX initiative to business KPIs with their own business goal and instantly measuring the outcomes in terms of business performance; you can prioritize and focus on the right projects to ensure your CX program contributes to the business objectives of your organization.